“That won’t happen to me” is something many business owners say when discussing cyber-scams and the need for adequate protections for their business, but these days it’s getting to be a really, really stupid statement that you definitely don’t want your clients, employees and banker to hear.

Generative AI (artificial intelligence) tools are allowing scammers to produce deep fakes to defraud their targets. Earlier this year, Clive Kabatznik, an investor in Florida, called his local Bank of America representative to discuss a big money transfer he was planning to make.

Immediately after this legitimate call, a scammer called the bank back using an AI-generated deepfake voice of “Clive” to convince the banker to transfer the money to another account. Fortunately, the banker was suspicious enough that no money was transferred, but not everyone is as lucky.

According to a report titled The Artificial Imposter by McAfee, a well-established cyber security firm, 77% of AI voice scams were successful in securing money from their target. Even scarier, AI tools can clone a voice from just three seconds of audio.

A UK-based energy firm’s CEO was the victim of a voice scam when he thought he was talking to his boss, the CEO of the parent company based in Germany. The voice on the other end of the line instructed him to send the equivalent of $233,000 to a Hungarian supplier. The voice was so convincing, down to the slight German accent, that the CEO complied without hesitation. By the time they realized what had happened, the money had already been transferred to Mexico and distributed to other locations that weren’t traceable. 

But big businesses aren’t the only ones targeted.

Jennifer DeStefano, a mother of a 15-year-old daughter, recounted during a US Senate hearing her terrifying encounter with an AI scammer who used the voice of her daughter to attempt to convince her that the girl had been kidnapped. Fortunately, her daughter was in her bed sleeping at the time, and Jennifer was able to realize it was a scam. Many others aren’t as lucky as Jennifer and are getting scammed by AI voices of grandchildren, children and other loved ones who “urgently need money.”

This approach is still so new that there’s no comprehensive accounting of how often it’s happening, but the CEO of Pindrop, a security company that monitors audio traffic for many of the largest US banks, said he had seen a jump in its prevalence this year – and in the sophistication of scammers’ voice-fraud attempts. Another large voice-authentication vendor, Nuance, saw its first successful deepfake attack on a financial services client late last year.

With the rapid advancement of AI technology and its wider availability as costs come down, coupled with the broad availability of recordings of people’s voices on TikTok, Facebook, Instagram and YouTube, the perfect conditions have been created for voice-related AI scams.

What do you need to do to protect yourself?

For starters, share this article to make sure your staff is aware of these types of scams. Next, instruct them to ALWAYS check with you via a text message or other means BEFORE transferring money. If you’re not a business owner, you can do the same with your family, using a code word or other means of verifying the caller’s legitimacy.

Also, check the caller ID. If it’s something you don’t recognize, or it’s a blocked number, that’s a BIG red flag that it’s a scam. Even if it sounds like them on the other end of the line, hang up and call their phone direct or the place they’re supposed to be (school, office, etc.).

If the person calling has on-fire urgency and wants money wire-transferred or a Bitcoin payment, that’s another huge red flag. Real emergencies don’t come with highly skeptical payment demands.  

In business, you’ve clawed and climbed your way to the top, dodging all sorts of pitfalls and predators that have tried to make you their meal. Such threats are everywhere, and the higher you climb, the more you’ll find hiding behind every tree, every rock and every step. No matter how small and insignificant you might think you are, you ARE a target for someone, and being casual about cyber security and the threats they pose is an absolute surefire way to be robbed.

If you don’t want this to happen to you, click here to request a free Cyber Security Risk Assessment to see just how protected your organization is against known predators. If you haven’t had an independent third party conduct this audit in the last 6 months, you’re due.

It’s completely free and confidential, without obligation. Voice scams are just the latest in a tsunami of threats aimed at small business owners, with the most susceptible being the ones who never “check the locks” to ensure their current IT company is doing what they should. Claim your complimentary Risk Assessment today.

Cybersecurity threats are becoming increasingly sophisticated and prevalent. In 2022, ransomware attacks jumped by 93%. The introduction of ChatGPT will only increase the potential damage of cyber-attacks.

Protecting sensitive data and systems requires a comprehensive approach. One that goes beyond a single security solution. This is where a defense-in-depth cybersecurity strategy comes into play.

In this article, we will explore the advantages of adopting a defense-in-depth approach. As well as its benefits for safeguarding your network and mitigating cyber risks.

What Does a Defense-in-Depth Approach Mean?

First, let’s define what it means to use a defense-in-depth approach to cybersecurity.  In simple terms, it means having many layers of protection for your technology.

Just like how you might have locks on your doors, security cameras, and an alarm system to protect your home. A defense-in-depth strategy uses different security measures to safeguard your digital assets.

Many layers are better than one when it comes to security. A defense-in-depth strategy combines various defenses. This is to make it harder for cyber attackers to succeed.

These defenses can include things like:

• Firewalls
• Antivirus software
• Strong passwords
• Encryption
• Employee training
• Access management
• Endpoint security

A defense-in-depth strategy also emphasizes early detection and rapid response. It involves using tools and systems that can quickly detect suspicious activities. This enables you to catch an attacker early. And take action to reduce any damage.

A defense-in-depth cybersecurity strategy provides a strong and resilient defense system. Its several layers of security increase the chances of staying secure. This is especially important in today’s dangerous online world.

Advantages of Adopting a Defense-in-Depth Approach

Enhanced Protection

A defense-in-depth strategy protects your infrastructure in many ways. This makes it harder for attackers to breach your systems. Implementing a combination of security controls creates a robust security posture. Each layer acts as a barrier. If one layer fails, the others remain intact. This minimizes the chances of a successful attack.

Early Detection and Rapid Response

With a defense-in-depth approach, you have many security measures that can detect threats. As well as alert you to these potential dangers.

Some systems used to detect suspicious activities and anomalies in real time are:

• Intrusion detection systems
• Network monitoring tools
• Security incident and event management (SIEM) solutions

This early detection allows you to respond quickly. This minimizes the impact of a potential breach. It also reduces the time an attacker has to access critical assets.

Reduces Single Point of Failure

A defense-in-depth strategy ensures that there is no single point of failure. Such as a single vulnerability that could compromise your entire security infrastructure. Relying solely on one security measure, such as a firewall, could prove catastrophic. Especially if it fails or if attackers find a way to bypass it.

It’s better to diversify your security controls. You create a resilient defense system. One where the failure of one control does not lead to a complete breach.

Protects Against Advanced Threats

Cybercriminals continually evolve their techniques to overcome traditional security measures. A defense-in-depth approach accounts for this reality. It incorporates advanced security technologies. Such as behavior analytics, machine learning, and artificial intelligence. These technologies can identify and block sophisticated threats. This includes zero-day exploits and targeted attacks. They do this by analyzing patterns and detecting anomalies in real time.

Compliance and Regulatory Requirements

Many industries are subject to specific compliance and regulatory requirements. Such as the General Data Protection Regulation (GDPR) or the Health Insurance Portability and Accountability Act (HIPAA). Adopting a defense-in-depth strategy can help you meet these requirements.

By implementing the necessary security controls, you show a proactive approach. It’s proof of your efforts to protect sensitive data.  This can help you avoid legal and financial penalties associated with non-compliance.

Flexibility and Scalability

A defense-in-depth strategy offers flexibility and scalability. This allows you to adapt to evolving threats and business needs. New technologies and security measures emerge all the time. You can integrate them seamlessly into your existing security framework.

Furthermore, you can scale your security controls as your organization grows. This ensures that your cybersecurity strategy remains effective. As well as aligned with your expanding infrastructure.

Employee Education and Awareness

At Limbtec we firmly believe that defense-in-depth approach extends beyond technology. It encompasses employee education and awareness. Educating your employees about cybersecurity best practices can significantly reduce risk. Especially those coming from human error and social engineering attacks.

Training and awareness programs create a human firewall. This complements your technical controls. It’s also a key component of any defense-in-depth cybersecurity approach.

Protect Your Business from Today’s Sophisticated Cyber Threats

We are in an era where cyber threats are constantly evolving. They are becoming even more sophisticated with AI. A defense-in-depth cybersecurity strategy is a must. Having many layers of security can significantly enhance your protection against cyber threats.

Looking to learn more about a defense-in-depth approach? Give us a call today to schedule a cybersecurity chat.

Are you aware that the rise in global VPN usage has skyrocketed? The reasons are clear as day: Virtual Private Networks offer increased security, anonymity, and allow access to geo-restricted content online.

But here’s the million-dollar question: Are all VPNs created equal?

The answer is a resounding no. And that has potential implications for your business.

Free VPNs, although tempting with their zero-cost allure, aren’t always what they promise to be. Why, you ask? Let’s take a closer look at free VPN services.

For starters, it’s important to understand that running a VPN service comes with substantial costs. Servers, infrastructure, maintenance, staff – these aren’t free.

So how do free VPN providers keep the lights on? Some employ tactics that could compromise your privacy and security.

Imagine this: You’re sipping your morning coffee, browsing the net through a free VPN, believing your online activities are private. In reality, your sensitive information might be collected and sold to the highest bidder.

Cyber criminals, advertisers, even government agencies could potentially get their hands on your data.

Shocking, isn’t it?

Moreover, free VPNs are notorious for injecting unwanted ads and tracking cookies into your browsing sessions. Ever wondered why you’re suddenly bombarded with eerily accurate ads? It’s probably your free VPN service cashing in on your browsing habits.

Now, consider the potential danger if an employee downloads a free VPN on a company device, or on their personal device that they use for work. Company data could be exposed, representing a significant business risk. Picture a scenario where your company’s sensitive data falls into the wrong hands – a chilling thought, isn’t it?

So, what’s the solution?

It’s crucial to educate your employees about the risks associated with free VPNs. Encourage the use of reliable, paid VPN services that guarantee no logging of data, robust encryption, and superior user privacy.

In fact, you may choose to provide one to them. If we can help you find the safest, most suitable VPN for your business, get in touch.

Remember, when it comes to online security, free often comes at a higher cost. Isn’t it worth investing a few ££ a month to protect your company’s valuable information?